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Amazon? Stock (AMZN) Pops as It Lands JetBlue as FirstAirline Partner for Project Kuiper
Source
American Shipper
Post Date
09/05/2025

Amazon isenjoying a rise in its stock price after announcing JetBlue as the firstcommercial airline partner for its satellite internet venture, Project Kuiper.


The shares of Amazon AMZN -0.29% ▼ climbed by more than 2% during pre-market trading onThursday morning after the e-commerce giant announced low-cost airline operatorJetBlue JBLU +4.91% ▲ as the first partnerfor its new satellite internet service. The stock also jumped by over 3% at thestart of regular U.S. trading hours.


Amazon? Project Kuiper isa low-Earth-orbit satellite service that seeks to serve a wide range ofcustomers, including residential households, schools, hospitals, as well asplanes and ships. The venture will also target underserved areas in remote regionsand islands.

Under the new deal,JetBlue will offer Amazon? satellite technology on aircraft startingfrom 2027. The arrangement expands on JetBlue? free high-speed Wi-Fi serviceintroduced in 2013.


The deal also highlights the growing demand for in-flightWi-Fi in recent years, as airplane customers seek to use streaming, socialmedia, and cloud platforms to enrich their onboard experience. This has beenshown to drive customer patronage.


Amazon Ramps Up Project Kuiper


The news about the partnership with JetBlue comes severaldays after Amazon sought to go live in Vietnam to challenge billionaireElon Musk? SpaceX space technology firm. SpaceX has also gotten approval fromthe Vietnamese government to run a similar scheme.

The deal also follows Amazon? recent collaboration with European aircraft manufacturer Airbus AIR +1.45% ▲ to integrate its satellite connectivity into the designer? aircraft catalog. This arrangement covers the inclusion of Kuiper? in-flight connectivity solution into both existing and newly-made Airbus aircraft.

Amazon launched its first 27 Kuiper satellites into space in late April in partnership with United Launch Alliance, a launch service provider part-owned by Boeing BA -1.08% ▼ and Lockheed Martin LMT +0.60% ▲ . However, the American multinational has now expanded the number of satellites and aims to have over 100 in orbit.


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